Andy Crestodina. He’s a cool guy with a track record that includes earning a degree in Mandarin and working as a teacher in China. In 2001, Andy and his friend co-founded Orbit Media, a company that has grown from zero to about $4.5M in revenue. Totally organically. Now, Andy is the CMO at Orbit Media and he’s a marketing metrics expert. Our latest guest on the Lead to Grow podcast, Andy talked   Continue →

Babak Azad had planned this for over a year. He had quit his eight-year career at Beachbody, where he helped excel their revenue from $100MM to $1B. But after three months of working together ... he and his business partners split up. Babak’s wife had just given birth to their second child. With a growing household, no job, no business, Babak had to do something. This is his story and his lessons   Continue →

Here’s an interesting thought: Cold emailing. It works. Really well, actually … at least according to Alex Berman. In fact, he’s helped his clients generate over $100M in new business from cold emails. Alex is the Chairman of Experiment 27, a digital marketing agency that specializes in cold emailing. x27, as they like to call themselves, is easily creating new business for themselves and others   Continue →

Customer service is only as good as your employee service. Many believe that, but Chuck Bailey is one who consistently lives it. He’s the Owner and Founder of Cornerstone Moving & Storage, where they focus on each employee, by getting to know them personally. From day one, Chuck dives into the lives of new team members and dedicates himself to their growth and development. After you hear his   Continue →

Most of us know the tremendous impact branding can have upon an organization. When most of hear “branding,” we think colors, websites, logos, and names. But Bill Gullan says that’s not where branding starts. Bill’s the president of Finch Brands, where they help clients brand and rebrand every day. Bill says that branding starts well before you name a company or polish a website. It starts   Continue →

Adam Vazquez spent two years at VaynerMedia as an account supervisor. The full-service digital agency, founded by celebrated author and entrepreneur Gary Vaynerchuk, brought with it all the big name brands you could think of. Working on accounts like The North Face and L’Oreal made him feel like he could take on any client. Before he left the media company, Gary Vaynerchuk sat down with Adam and   Continue →

Many leaders neglect true coaching and empowering. Often, leaders say they are giving their employees their own freedom to learn in their own way. But without proper coaching, teaching, and understanding, employees often take up valuable time before making a healthy contribution to their employer. Andrew Breen used to have a hands-off approach when it came to management. When he first co-founded   Continue →